October Speaker Brad Mays of Fleishman-Hillard

Social Media Club Dallas

Octo­ber 22^nd, 2009
#smc­dal­las
@dallassmc

Thanks to all of you who came out last month for the re-launch of the Social Media Club Dal­las. We have a great speaker this month and it should be a great edu­ca­tional and social event. I will also have some great news to share about future speakers.

About our Speaker

Brad Mays @bradmays
Vice Pres­i­dent Dig­i­tal Media Strat­egy
Fleishman-Hillard
Dal­las, Texas

Brad Mays has been with Fleishman-Hillard since March 2006. He has close to 15 years online mar­ket­ing and com­mu­ni­ca­tions expe­ri­ence hav­ing worked with early stage start-ups to For­tune 10 companies.

Today, Brad is a lead in Fleishman-Hillard’s 100-person Dig­i­tal Prac­tice Group. He is respon­si­ble for help­ing define indus­try best prac­tices and agency guide­lines for emerg­ing online chan­nels. With a heavy back­ground in brand and rep­u­ta­tion man­age­ment, and online issues man­age­ment, he is reg­u­larly called on to pro­vide coun­sel on blog­ger rela­tions and how to approach issues in social media.

His cur­rent pri­mary respon­si­bil­ity is devel­op­ing the online com­mu­ni­ca­tions strat­egy for a large inter­na­tional telecom­mu­ni­ca­tions com­pany — help­ing the com­pany and each of its busi­ness units cre­ate a viable pres­ence on the social Web. This work includes ongo­ing rep­u­ta­tion man­age­ment work­ing with key indus­try blog­gers, estab­lish­ing processes and pro­ce­dures to enable the client’s long-term social strat­egy and serv­ing as part of a mar­ket­ing inno­va­tion group tasked with find­ing new ways to use social media as a brand.

He reg­u­larly speaks at client and indus­try events, and con­venes pri­vate group dis­cus­sions with large brands to share knowl­edge and best practices.